Yes, you heard me right. You are your brand. As a small business owner this simple statement is one that often slips through the cracks, so let’s break it down for a moment…

People search for your name more than your company name

This is important for your SEO, make sure your name is in your web content liberally

You represent yourself every time you are on Facebook or Twitter; every post and every tweet is recorded

How regular are you putting out content?…

In the big wide world of marketing there are so many things that one can do, especially small businesses.  Small businesses have more flexibility, and often more determination, than their counterpart corporations.  They may not have billions of dollars to throw at advertising and marketing research, but rather than allowing it to be a limitation, it needs to be a boundary which inspires creativity.…