How do you know if a new venture is a right fit for you?
Here are a couple of questions to ask yourself before making too many agreements.
1. What is the cost/benefit ratio? That is how much will it cost you to implement in both $ and time and what will the return be in both $ and value added to your business?…
Tonight I participated in a focus group with one of the top 3 perfumeries in the world. They are in the business of literally distilling down a brand into a scent. What incredible work! It was fascinating to be a part of this group and to listen to my peers on how they view the brand in discussion (not to be named here).…
If you’re in business than most likely you are looking to increase your sales. You probably recognize that you will need to do some marketing to generate more revenue but do you know where to start? Most people want to jump right into the action phase without taking the time to develop and structure their vision.…
March 30, 2011, on Clinical Rounds:
Featuring: James Maskell with co-speaker Dr. Andrew Colyer
Topics to be discussed:
Is facebook appropriate for health care professionals?
Best offline ways to get your patients to engage with you online
How to get the right people to listen to your message
Getting your “drop outs” to come back to your practice
How to develop a 12 month marketing plan
How to make group programs a success
James Maskell moved to America in 2005 to help to shift the health paradigm of the country to incorporate true primary care .…
Yes, you heard me right. You are your brand. As a small business owner this simple statement is one that often slips through the cracks, so let’s break it down for a moment…
People search for your name more than your company name
This is important for your SEO, make sure your name is in your web content liberally
You represent yourself every time you are on Facebook or Twitter; every post and every tweet is recorded
How regular are you putting out content?…
If you’ve been on your Facebook page recently you will notice that there has been some major changes, some seem great and others a bit average. I just finished listening to a wonderful and well attended webinar with Mari Smith on how to take advantage of the new page layouts and I wanted to share the highlights for me here:
Pictures on the top ~ you can now see all uploaded photos on the top of your page.…